Sr Product Manager IoT (m/f)

Requisition ID
Product Marketing & Management


HERE is a leader in navigation, mapping and location experiences. We combine highly accurate and fresh maps with cloud technology to enable rich, real-time location experiences in a broad range of connected devices from smartphones and tablets to wearables and vehicles. To learn more about HERE, including our work in the areas of connected and autonomous driving visit
As a Sr Product Manager Drones in our IoT Product Innovation division, you will work with leading drone & robotic tech companies around the globe to further define HERE drone strategy & future product offering.  You will help us create an entirely new product suite of applications, services & data products serving the different needs and use cases of the drone industry. These products need to enable the future of the drone market including autonomous drones.


You will:


  • Define the business strategy, product strategy and value propositions of future HERE offering in IoT
  • Shape the HERE drone offering through deep customer understanding and industry insight.
  • Identify and quantify new business and product opportunities, and work with Business Planning and Strategy teams to define business models and strategic business cases for new investments.
  • Work closely with prototyping & R&D teams to explore new market use cases through pilot & proof of concept projects.
  • Define and execute Go-To-Market strategies for new products and services.
  • Identify and evaluate partnerships with other companies to help enrich our offering
  • Evangelize the product strategy & market in the company

Represent the product portfolio in external events and forums including product launches and customer events.
This role requires a self-sufficient and highly independent individual who is not afraid of getting their hands dirty, dive into the subject and make changes happen. You will be measured by the clarity of the product strategy, clarity of the associated Go-To-Market strategy and success of the developed Business Models.


  • You are a self-starter with a proven track-record
  • You are passionate about innovative topics (like drones and robots)
  • You appreciate process but can also manage ambiguity
  • You have equal capacity to learn and to teach
  • You have a disruptive start-up mentality & know how to ramp up new products from scratch
  • You are obsessed about making things better and are adaptive to change
  • You can inspire a team even when you have no direct authority over it
  • Inspiring your team and colleagues to reach targets according to our strategy comes easily to you, because you have
  • Previous experience developing complex products with hardware & software
  • Past experience of taking a product concept and turning that into a commercially successful offering
  • Deep understanding of today market (esp. drone & robotics)
  • Strong technical acumen
  • 8+ years relevant work experience
  • Outstanding oral and written communications and presentation skills in English
  • Sense of urgency, pragmatism and a solution-oriented approach to problem solving


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